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Cycle Meeting – Pharma Field
Corporate meetings
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Challenge: transform the abstract concept of "Transformation for Growth" into a dynamic kickoff conference. Create an event that not only showcased the company's resilience amid ongoing changes but also highlighted the team's integral role in propelling progress and nurturing a unified community spirit.


Concept: The power of evolution. Growing together. 

Evolution and change can only bring rewards. A better place can be achieved by questioning the norm, embracing the new and constantly evolving to our full potential.


A departure from conventional conferences, we opted for outdoor sessions on beanbags, fostering interaction. Team-building activities followed a world café format.


Highlights: 

  1. Utilizing creative presentation formats centred around the audience, we facilitated engagement.
  2. Empowering our team members, we provided them with a platform to share their insights on stage.
  3. Ela Moraru, Google Romania's country manager, delivered a motivating speech as our guest speaker.
  4. The themed team-building activity allowed attendees to break free from their business roles, bond socially, and partake in a unique musical orchestra experience with instruments they've never played before.
  5. The event culminated with a vibrant laboratory party, fostering camaraderie and celebration of growth.